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Category Archives: Market Research

Market Research

Mauritius Second Lockdown– How Does Mauritius Manage the COVID-19 pandemic successfully till Mar 2021?

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Mauritius is among very few countries in the world that have been able to contain the novel coronavirus (COVID-19) in six weeks in the beginning.  The COVID-19 pandemic was confirmed to possess reached Mauritius in March 2020.  Since the primary 3 cases of COVID-19 were confirmed, the Mauritian authorities conducted 'Contact tracing' people that are in grips with infected patients are placed in quarantine, together with doctors, nurses, and cops.  On 30th May 2020 the Mauritian government ended Read more [...]
Market Research, Uncategorized

How can Society Thrive Post-Pandemic? Pandemic and its Effect in the Society in Coming Years

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We all believe that the current pandemic of COVID – 19 will end come to an end soon, and we all will be back to olden days.  Now, it is time to call it olden days since we are going to near one year since the outbreak in Wuhan.  Look at the current situation of the world which we never imagined a few months ago; influence of a virus on the life of powerful mankind. Let us hope that world would heal as it happened in the case of Spanish flue which lasted for a year or more 100 years back.  As Read more [...]
Market Research

e- Learning – Emerging Business Models with COVID – 19.   Review of the Booming Online Education in the Coming Years

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The education market in India has been in comparatively higher growth orbit for a long time.  There are multiple reasons for such growth in addition to the growing disposable income and the growth of nuclear families in both urban and rural India.  The education market was forecasted to be worth about $180 billion by 2020, growing at 20%, much higher growth rate compared to any other industry.  Online education is not new to India.  There are multiple entities that were offering online education Read more [...]
Market Research

Potentials of Beacon Technology in India – Attracting Shoppers with Beacon Technology

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Beacons are battery-operated devices that transmit Bluetooth signals to nearby smartphones.  The technology success of beacon is due to increasing smartphone users.  India has huge potential to adopt this technology due to the presence of its higher number of smartphone users. The content of retail beacon can reach to customers who have Bluetooth enabled and with right retail apps downloaded in their mobile.  While the Bluetooth device is on, and the mobile is in the broadcasting distance of Read more [...]
Business Research & Analytics, Market Research

Overview of Pharma Industry in India

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India is among the leading global producer of generic medicine and vaccine, contributing to 20% of the total global demand by volume in 2018.  The country also has a large pool of scientists and engineer who have the potential to steer the industry ahead to an even higher level.  Over 80% of the antiretroviral drugs used globally to combat AIDS are supplied by Indian pharmaceutical companies. Data collection and Survey shows medicine spending in India is projected to grow 9-12% over the next five Read more [...]
Business Research & Analytics, E-commerce, Market Research

Smartphones Market– Top Sellers in India and Growing online Shipping of Smartphones

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Smartphone turned out to be the most demanded electronic device now days and it turned out that owning smartphone is not just necessary but it becomes a norm.  Change in technology, and rising disposable lead to increase in spending in entertainment and the growth of smartphone segment. The brands from China have 54% share in the smartphone market in India.  The market in India is controlled by two companies, Xiaomi and Samsung controlling around 50% of market share.   In 2018 Xiaomi surpassed Read more [...]
Market Research, Outsource to India

Steel Industry – Analysis of Major Contributors of Manufacturing Output

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In the year 2018, the world crude steel production reached 1808 million tons which is 7% more than that in 2017.  The finished steel production accounts for 1712 million tons in 2018 from 1587 million tons in 2017.  Details as given below;   China is the world's largest crude steel producer in 2018, followed by India, Japan, and the US.  The following figure depicts the total market share in Crude and finished steel as per the research report. India is the second-largest steel Read more [...]
Market Research, Travel & Tourism

Market Overview – Tourism And Hospitality Industry and Forecasted Growth of Industry.

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Travel & Tourism to be one of the world’s largest sectors, supporting over 319 million jobs and generating 10.4% of global GDP in 2018, according to data from WNWTO.  The industry generates 122,891,000 jobs directly in 2018 and forecasted to grow by 2.2%.  It generates jobs related to hotels, travel, airlines and other passenger transport services.  As per Business Research the direct contribution of Travel & Tourism to global GDP in 2018 was $2,750.7bn (3.2% of GDP).  The industry Read more [...]
Business Research & Analytics, Market Research

Importance of Chemical Industry in India and its Global Potential

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Chemical Industry is a diversified sector, which covers around 80,000 commercial products.  The industry is classified into three segments such as basic chemicals, specialty chemicals, and Agrochemicals.  The chemical industry in India projected to reach $304 billion in 2025.  Total production of chemicals and petrochemicals was at 47,882,000 MT in 2017-18, 2.62% increase over 2016-17.  This industry employs more than 2million people.  The chemical industry in India is the largest consumer of Read more [...]
Market Research

Importance of Financial Analysis in Business Plans – Overview of Main Components of Financial Forecast

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Business planning is vital for the survival of any business.  The business plan is a strategic tool for an entrepreneur.  A well drafted business plan helps to focus on vital activities of an enterprise in order to make it succeed.  A good business plan will have both short-term and long-term objectives.  The management needs to focus on those objectives per the defined time scale. Appropriate financial planning and forecasting give life to business plan.  The financial planning includes Read more [...]
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