Potentials of Beacon Technology in India – Attracting Shoppers with Beacon Technology

Beacons are battery-operated devices that transmit Bluetooth signals to nearby smartphones.  The technology success of beacon is due to increasing smartphone users.  India has huge potential to adopt this technology due to the presence of its higher number of smartphone users. The content of retail beacon can reach to customers who have Bluetooth enabled and with right retail apps downloaded in their mobile.  While the Bluetooth device is on, and the mobile is in the broadcasting distance of Read more [...]

Overview of Pharma Industry in India

India is among the leading global producer of generic medicine and vaccine, contributing to 20% of the total global demand by volume in 2018.  The country also has a large pool of scientists and engineer who have the potential to steer the industry ahead to an even higher level.  Over 80% of the antiretroviral drugs used globally to combat AIDS are supplied by Indian pharmaceutical companies. Data collection and Survey shows medicine spending in India is projected to grow 9-12% over the next five Read more [...]