Tag Archives: Market Research

Declining GDP and Shattering Household Income. What Does GDP Drop Mean for a COMMON MAN?

Let us define a COMMON MANby linking the famous cartoon of RK Laxman. The above picture (courtesy: RK)is a clear caricature of a COMMON MAN.  Do not ask how many cars he got and how well he has been employed.  He used to go on foot years back but later moved to bicycle and of late he uses public transport or two-wheeler.  If somebody offers coffee or tea, he takes it with a big sense of gratitude.  He never snatches anybody’s livelihood.  His income is meager, and he can be an agriculturist, Read more [...]

Need to Change Hospital Business Model to Overcome Challenges- Healthcare System Post Covid- 19 and Growing Healthcare Cost

The recent pandemic has turned out to be the greatest threat to business continuity and it affected all sectors of the business.  Hospitals and associated healthcare system which are in the frontline have been equally affected even though one will consider this sector benefited out of treatment opportunities. The magnitude of the problem and lack of infrastructures especially in the underdeveloped regions have badly affected the hospitals and clinics.  Many hospitals and clinics were not prepared Read more [...]

InsurTech and Insurance Claim Processing – Defining New Business Model in the Insurance Industry

InsurTech is rapidly and silently growing across the insurance industry which will have wider ramifications in the industry in the coming years.  InsurTechis mainly the use of technology innovations to bring higher operating efficiency in the insurance industry.  Most of the major insurance companies have implemented one or other forms of technology which would result in faster enrolment, quicker processing, and reduce the scope for errors in its cycle.  The recent advancement of InsurTech will Read more [...]

The Importance of a Financial Forecasting in Business Plans – Main Components of Financial Forecasts

Business planning is vital for the survival of any business and it is a strategic tool for entrepreneurs.  A well-documented business plan helps to focus on most important activities to make an enterprise to succeed.  A good business plan will have both short-term and long-term objectives which the management needs to focus on to achieve the same per the time scale. Financial planning and forecasting give life to Business Plan.  The financial planning includes various financial statements that Read more [...]

Potentials of Beacon Technology in India – Attracting Shoppers with Beacon Technology

Beacons are battery-operated devices that transmit Bluetooth signals to nearby smartphones.  The technology success of beacon is due to increasing smartphone users.  India has huge potential to adopt this technology due to the presence of its higher number of smartphone users. The content of retail beacon can reach to customers who have Bluetooth enabled and with right retail apps downloaded in their mobile.  While the Bluetooth device is on, and the mobile is in the broadcasting distance of Read more [...]

Overview of Pharma Industry in India

India is among the leading global producer of generic medicine and vaccine, contributing to 20% of the total global demand by volume in 2018.  The country also has a large pool of scientists and engineer who have the potential to steer the industry ahead to an even higher level.  Over 80% of the antiretroviral drugs used globally to combat AIDS are supplied by Indian pharmaceutical companies. Data collection and Survey shows medicine spending in India is projected to grow 9-12% over the next five Read more [...]

Growing Media and Entertainment (M&E) industry in India – Interesting Data Points of Media and Entertainment industry

The growth in the media and entertainment industry is driven by the rising consumer demand, increasing digitalization and high internet usages over the past five years. The media and entertainment industry in India is expected to reach INR 2,600 billion by 2023, from INR 1,436 billion in 2018.  The industry is expected to growth with a Compound Annual Growth Rate (CAGR) of 10.90% and the advertising revenue is projected to reach INR 1,232 billion in 2023. The government of India has supported Read more [...]

Smartphones Market– Top Sellers in India and Growing online Shipping of Smartphones

Smartphone turned out to be the most demanded electronic device now days and it turned out that owning smartphone is not just necessary but it becomes a norm.  Change in technology, and rising disposable lead to increase in spending in entertainment and the growth of smartphone segment. The brands from China have 54% share in the smartphone market in India.  The market in India is controlled by two companies, Xiaomi and Samsung controlling around 50% of market share.   In 2018 Xiaomi surpassed Read more [...]

Steel Industry – Analysis of Major Contributors of Manufacturing Output

In the year 2018, the world crude steel production reached 1808 million tons which is 7% more than that in 2017.  The finished steel production accounts for 1712 million tons in 2018 from 1587 million tons in 2017.  Details as given below;   China is the world's largest crude steel producer in 2018, followed by India, Japan, and the US.  The following figure depicts the total market share in Crude and finished steel as per the research report. India is the second-largest steel Read more [...]

Market Overview – Tourism And Hospitality Industry and Forecasted Growth of Industry.

Travel & Tourism to be one of the world’s largest sectors, supporting over 319 million jobs and generating 10.4% of global GDP in 2018, according to data from WNWTO.  The industry generates 122,891,000 jobs directly in 2018 and forecasted to grow by 2.2%.  It generates jobs related to hotels, travel, airlines and other passenger transport services.  As per Business Research the direct contribution of Travel & Tourism to global GDP in 2018 was $2,750.7bn (3.2% of GDP).  The industry Read more [...]