{"id":2039,"date":"2015-12-06T09:48:02","date_gmt":"2015-12-06T09:48:02","guid":{"rendered":"https:\/\/www.dartconsulting.co.in\/DARTBlogs\/?p=2039"},"modified":"2016-07-15T07:53:38","modified_gmt":"2016-07-15T07:53:38","slug":"key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth","status":"publish","type":"post","link":"https:\/\/www.dartconsulting.co.in\/market-news\/key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth\/","title":{"rendered":"Key Influencers and How they Affect Your Business \u2013 Tips to Understand Key Influencers to Drive your Business Growth?"},"content":{"rendered":"Key influencers are the people who can actually drive sales and awareness.\u00a0 While in consumer spending, members of peer group or reference group act as influencers and in business to business (or organizational) buying, internal employees (engineers, managers, purchasers) or external consultants act as influencers.\u00a0 Thus, we can term those individuals who have the power to affect purchase decisions of others because of their (real or perceived) authority, knowledge, position, or relationship are <a href=\"https:\/\/www.dartconsulting.co.in\/market-news\/key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth\/\" class=\"more-link\">Read more [...]<\/a>","protected":false},"excerpt":{"rendered":"<p>Key influencers are the people who can actually drive sales and awareness.\u00a0 While in consumer spending, members of peer group or reference group act as influencers and in business to business (or organizational) buying, internal employees (engineers, managers, purchasers) or external consultants act as influencers.\u00a0 Thus, we can term those individuals who have the power to affect purchase decisions of others because of their (real or perceived) authority, knowledge, position, or relationship are Read more [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[3],"tags":[167,168,169],"class_list":["post-2039","post","type-post","status-publish","format-standard","hentry","category-business-research-analytics","tag-business","tag-business-growth","tag-key-influencers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dartconsulting.co.in\/market-news\/key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Key Influencers and How they Affect Your Business \u2013 Tips to Understand Key Influencers to Drive your Business Growth? - DART Consulting\" \/>\n<meta property=\"og:description\" content=\"Key influencers are the people who can actually drive sales and awareness.\u00a0 While in consumer spending, members of peer group or reference group act as influencers and in business to business (or organizational) buying, internal employees (engineers, managers, purchasers) or external consultants act as influencers.\u00a0 Thus, we can term those individuals who have the power to affect purchase decisions of others because of their (real or perceived) authority, knowledge, position, or relationship are Read more [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dartconsulting.co.in\/market-news\/key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth\/\" \/>\n<meta property=\"og:site_name\" content=\"DART Consulting\" \/>\n<meta property=\"article:published_time\" content=\"2015-12-06T09:48:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-07-15T07:53:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.dartconsulting.co.in\/DARTBlogs\/wp-content\/uploads\/2016\/03\/Key-Influencers-min.png\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.dartconsulting.co.in\/market-news\/#website\",\"url\":\"https:\/\/www.dartconsulting.co.in\/market-news\/\",\"name\":\"DART Consulting\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.dartconsulting.co.in\/market-news\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.dartconsulting.co.in\/market-news\/key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.dartconsulting.co.in\/DARTBlogs\/wp-content\/uploads\/2016\/03\/Key-Influencers-min.png\",\"contentUrl\":\"https:\/\/www.dartconsulting.co.in\/DARTBlogs\/wp-content\/uploads\/2016\/03\/Key-Influencers-min.png\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dartconsulting.co.in\/market-news\/key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth\/#webpage\",\"url\":\"https:\/\/www.dartconsulting.co.in\/market-news\/key-influencers-and-how-they-affect-your-business-tips-to-understand-key-influencers-to-drive-your-business-growth\/\",\"name\":\"Key Influencers and How they Affect Your Business \\u2013 Tips to Understand Key Influencers to Drive your Business Growth? 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