Facebook is a tool for connecting people - friends, family, coworkers, and others with similar interests. Facebook allows users to connect and share information in a variety of ways. 61% of Facebookâs users are aged 35 or older. Lately, marketers have been using Facebook as an opportunity to expand their online footprint and engage with customers directly. On Facebook, Profiles are meant for people and Pages are meant for businesses.
The Benefits of a Facebook Presence
The identifiable business benefits of keeping a presence on Facebook are as follows:
Connect and engage with current and potential customers
Create a community around the business
Get noticed by people who are searching for specific products or services
Promote other content you create, including webinars, blog articles, or other resources
DART's Facebook Services
DART helps businesses maintain a beneficial presence in Facebook, and ensures that a business connects with potential clients within the guidelines of Facebook. We help create a business page, place ads in Facebook, and ensure proper integration of Facebook with other social media platforms on which the business has a footprint. Successful integration of email news, social media, and RSS feeds will enhance communication with the target audience.